Last updated: 01 March 2025
Welcome to Atlas Mountains Hikes. Your privacy is a priority, and in this policy, we explain how we collect, use, and protect your personal information in compliance with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other applicable regulations.
1. Personal Data Collected
We collect the following information when users complete our contact form:
-
Name
-
Phone number
-
Email address
This data is stored in a spreadsheet on Google Drive and is used exclusively for customer contact, booking processing, and marketing strategies (including advertising and remarketing on Google Ads and Meta Ads). We do not process online payments or collect financial information.
Additionally, we use third-party analytics and advertising tools that may collect information about your location and interactions with our website, including:
-
Google Analytics (for traffic statistics and user behaviour analysis)
-
Google Ads and Meta Ads (for advertising and remarketing)
-
Google Tag Manager (for tag and conversion management)
2. Legal Basis for Data Processing
For users in the European Union and the United Kingdom, the processing of personal data is based on:
-
Performance of a contract: To respond to contact requests and bookings.
-
User consent: For the use of cookies, personalised advertising, and data analysis.
Users can withdraw their consent at any time through the cookie preference banner or by contacting us.
3. Use of Cookies and Tracking Technologies
We use cookies to enhance user experience and perform traffic analysis and personalised advertising. Users can manage their preferences through the cookie consent pop-up configured on our website.
4. Data Transfer and Storage
The collected data may be stored on Google and Meta servers outside the European Union. We implement reasonable measures to protect user information, although we do not use advanced encryption protocols or specialised security measures.
5. User Rights
Depending on your location, you have the right to:
-
Access the personal data we hold about you.
-
Rectify any inaccurate information.
-
Request the deletion of your personal data.
-
Restrict or object to the processing of your data.
-
Opt-out of personalised advertising.
To exercise these rights, please email: tours@atlasmountainshikes.com
6. Children’s Privacy
Our services are exclusively for individuals aged 18 and over. We do not knowingly collect data from minors.
7. Changes to the Privacy Policy
We may update this policy from time to time. We recommend checking this page periodically to stay informed about any changes.
Contact: If you have any questions about this privacy policy, please contact us at tours@atlasmountainshikes.com.